Nội dung bài viết
CMO Là Gì?
CMO Là Gì?
Đằng sau sự thành công của các doanh nghiệp đều có ” bóng dáng” của chiến lược marketing
Là cả quá trình điều hành công việc, là trí tuệ rất lớn của một người, vị trí CMO.
CMO là viết tắt của cụm từ ” Chief Marketing Officer” hay còn được gọi là Giám Đốc Marketing
Là chức vụ quản lý cấp cao trong một công ty, chịu trách nhiệm về marketing và báo cáo tiến độ công việc trực tiếp cho Giám Đốc Điều Hành (CEO).
CMO là người chịu trách nhiệm quản lý, chi phối và tiến hành đo lường cũng như giám sát kết quả hoạt động marketing.
Do đó CMO cũng chính là người kết nối quản lý phòng ban marketing, từ phòng sáng tạo, account, desidner,…
Hiện nay, chức danh này nắm vai trò quan trọng trong sự phát triển của doanh nghiệp hiện đại.
CMO Cần Những kỹ Năng Gì?
CMO Cần Những Kỹ Năng Gì?
Đây có thể là một câu hỏi bạn đã được nghe nhiều lần. Vậy bạn đã có câu trả lời cho nó chưa?
Bạn có chắc câu trả lời của bạn là đúng? Hãy cùng lý giải xem đáp án đúng cho câu hỏi trên là gì nhé!
- Bạn hiểu về Digital Marketing nhưng công việc vẫn không suôn sẻ và thuận lợi?
- Kiến thức về Digital nhiều nhưng không biết cách áp dụng?
Dưới góc độ của một người lãnh đạo, cấp quản lý doanh nghiệp nhiệm vụ hàng đầu là muốn đưa doanh nghiệp ngày càng phát triển, từng bước đi lên.
Nhưng kết quả lại không được như ý muốn. Liệu có cách nào để cải thiện vấn đề này?
Đến với iViet, bạn sẽ được tham gia khoá học CMO – Giám đốc Digital Marketing nhằm đào tạo 4 kỹ năng cần có của một CMO
- Kỹ năng chiến lược – kế hoạch digital marketing trên đa kênh
- Kỹ năng xây dựng bộ máy và quy trình đội ngũ digital marketing
- Kỹ năng nghệ thuật đặt tên và xây dựng nội dung sản phẩm, video
- Kỹ năng triển khai digital marketing trên đa kênh (facebook, google,..)
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*** Chương trình giới hạn còn 10 suất dành cho những bạn thực sự khao khát nâng cao kiến thức về Kỹ Năng Digital Marketing Chuyên Nghiệp.
Trường hợp không chắc tham gia được thì chưa điền để dành cơ hội cho bạn cần hơn nhé!
Mọi thắc, cần tư vấn trực tiếp xin liên với:
- Hotline: 0866124466
- Email: contact@iviet.vn
- Địa điểm đào tạo tại Hà Nội: Sở Kế hoạch & Đầu tư, B10A Nguyễn Chánh, KĐT Nam Trung Yên, Cầu Giấy, Hà Nội
- Địa chỉ đào tạo tại HCM : Phòng 501 tầng 5, số 39 Trần Quốc Thảo, phường 9 quận 3. tp HCM
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